An association executive's success
is in large part measured by his or her ability to attract and retain members. Maintaining regular communications is a key factor. Excerpo Mail enables associations to electronically communicate with their target audience both efficiently and cost-effectively.
Keeping costs down is an ongoing consideration. Many organizations are using email marketing as a way to reduce printing and direct mailing costs. And since email is fully measurable, it’s also a great way to test various messages to determine which will deliver the best response at a minimal cost.
Quickly and easily import your email list(s)
Customize one of Excerpo Mail’s professionally designed built-in templates with your logo and content or paste in your own HTML template
Distribute your communications to your mass audience
See immediate, measurable results through Excerpo Mail’s attractive, easy-to-read reports
Create an Email Newsletter
An email newsletter is a proven tool for maintaining top of mind awareness with existing members, potential members, potential donors and volunteers.
Create a Survey
Take the guesswork out of important decisions. Learn your members' needs and solicit their feedback in one of the most convenient ways - email. Email campaigns receive 90% of their feedback within the first 48 hours. On the otherhand, it can take 3 - 4 weeks to receive feedback from a direct mail campaign.
Raise Funds
Studies have shown that the average value of an online donation (solicited through email) exceeds the offline donation by 30%. Email marketing is an effective way to support your fund-raising efforts.
Manager Member and Prospect Lists Excerpo Mail makes it easy to manage email lists. Fully automated subscribe and unsubscribe features, take the hassle out of building and maintaining your list.
Combine with Other Marketing Strategies
According to an NP Advisers study, response rates to direct mail pieces were 18-20% higher among supporters who subscribed to the email newsletter of the nonprofit.
Operate in Accordance to Federal Regulations Since Excerpo Mail is in full compliance with the CAN-SPAM Act, your organization can take full advantage of the benefits of email marketing without complaints.
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